Introducing El Capitano and Milan

A brief history of El Capitano.

El Capitano stands for a person you deeply admire or believe in. The English translation is ‘The Captain’.  IL Capitano - you know the ones - Facchetti, Zoff, Cannavaro, Maldini. The name is also known as being The Chief. In football terms, they usually are the best player on your team and someone you look to lead you and someone you want to follow.

The correct pronunciation of our brand name is IL Capitano Milan. However, we felt it easier to be read spelled El Capitano.

A brief history of Milan

Milan, an Italian city that is the capital of the Milan province and the region of Lombardy (Lombardia) in the northern part of Italy. It is known to be the primary financial center as well as a wealthy manufacturing and commercial city. Like many other great destinations, Milan remains as a historical paradox. Supported arguments stating that Milan should be the capital of a unified Italy. Milan is also known globally for its fashion and design, high-end restaurants and luxurious shops. The city is also home to The Gothic Duomo di Milano cathedral and the Santa Maria Delle Grazie convent, which houses the legendary Leonardo da Vinci’s Mural known as the “Last supper.”

What we are as a business and you as a customer?

Combining the meanings El Capitano, as in being a captain/leader or having an admiration for someone and Milan a leading financial center that is well known for its wealthy manufacturing and commercial city in Italy, we believe this is what we stand for as a brand and you as a customer.

We meet cutting edge design with an affordable price tag. Our limited-edition clothing is designed in Milan so you will know that you are getting the top of the line designs. We want our customers to be admired and to feel empowered and be the captain that they were born to be. With the various designs that we have for our clothing styles, we are sure that there is something for everyone. I would recommend checking out our shop to get the latest designs and styles that we offer. To see our latest merchandise please check our Instagram and Facebook pages.


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